May Russia Take Pride in Science

MAER Group, communications partner of the VYZOV National Prize for Future Technologies, placed the portraits of the prize laureates on media facades and digital supersites across Russia.

These portraits can be seen in Moscow, St. Petersburg, Nizhny Novgorod, Novosibirsk, Vladivostok, Kazan, Volgograd, Chelyabinsk, Samara, Ufa, and other major Russian cities.

For the first time, social advertising with the slogan "May Russia Take Pride in Science" was put on display for millions of residents of Russian capital in November of last year on billboards, multimedia screens, and on TV Center channel with the support of the Moscow Department of Mass Media and Advertising.

"The VYZOV Prize laureates are the real stars in the world of science, and we are doing everything so that these stars shine bright. We are proud of our laureates and want the whole world as well as the entire country to take pride in them," said Leonid Shlyakhover, President of the Vyzov Foundation for the Development of Scientific and Cultural Relations.

"Laureates of the VYZOV Prize want to make the world a better place, and I believe it's crucial to spread the word about their achievements across the country. Their portraits can be seen on hundreds of our media facades, including one of the largest ones – Mezhdunarodny, located between the World Trade Center and the Moscow City, with an area exceeding 1,000 square meters," added Konstantin Mayor, General Director and owner of MAER Media Holding.

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